“Anti Icon”
defines Hidnander’s creative approach. To conceal
what other brands show. Layers are obscured
or disguised, a secret between maker and wearer.
Design employs mix-and-mismatch. Icons are stripped
down and remade. Hidnander products revise style
archetypes, restore quality and revive faith in this whole
lousy business.
Every Hidnander model is a twisted classic.